A lot of restaurateurs think WordPress is a good tool for developing their restaurant website, as it allows them to make changes quickly and easily. This is one of the reasons why so many restaurants use WordPress as their platform.
But for some restaurateurs, the idea of a website seems like an unaffordable luxury. So often, the initial reaction is that WordPress websites are too expensive to have a web designer or an agency build it, so they turn to a do-it-yourself approach for their website needs and end up not getting the results they want.
But that’s not necessarily the case, NonStop Marketing offers cost-effective restaurant website options for every budget.
Here is why WordPress is Best for Restaurants
Perfect for blogging
WordPress is blog-friendly for restaurant websites. The web software used by most bloggers is already familiar and easy-to-use with its intuitive interface which makes it a great choice for restaurants as well.
WordPress has been around for years and in that time has become a frequent standard option for those looking to run their own blog site online. Restaurant blogs are becoming increasingly popular in the last few years. More and more restaurants are using sites to market their establishment and it is a way for them to get their name out there.
SEO friendly
WordPress is super SEO-friendly out of the box, great for restaurant websites to keep the search engines happy. There’s a lot of information around about what it means for blogs in general, but the short version is that search engines can see the structure of your article link-building opportunities if you’re using WordPress properly.
One of the advantages of using WordPress for your restaurant website is its compatibility with plugins and extensions that allow the site owner to implement SEO features with just a few clicks of the mouse. WordPress has numerous built-in SEO features such as title tags, meta descriptions, and content optimization tools to enable search engine optimization for websites.
Useful plugins
WordPress plugins include :
Video SEO
This plugin allows you to optimize your videos so they appear in the highest search results on platforms like YouTube, Facebook, and Twitter. With this plugin, you can optimize the titles and descriptions of your videos with keyword phrases that are specifically tailored for each platform. In addition to optimizing your video’s appearance, this plugin offers analytics so you can view how often your video is watched when it’s most popular and what country it’s being viewed in.
W3 Total Cache
This plugin can speed up WordPress websites by eliminating the need to load each page individually. It analyzes your site and sends cached pages to visitors from your content library, thus saving any server resources and bandwidth resources. This plugin also does an automated inventory check every six months, which helps you be aware of any vulnerabilities that may be present on your website.
WP Super Cache
This plugin is similar to W3 Total Cache but provides additional options for optimizing your WordPress site’s performance. WP Super Cache can be installed and configured within only a few minutes. This plugin can cache your static content on your server. It can also cache the images you upload directly to WordPress, which cuts image load times by 70 percent or more.
Yoast SEO
This SEO plugin for WordPress provides a variety of different tools that enable you to better optimize your website. Yoast SEO will generate XML sitemaps that will automatically update whenever you add or remove content from your website. It also offers a keyword analysis tool that allows you to get detailed information on how many times your keywords are being used, the readability of those keywords, and the number of external links they’re generating.
YouTube embed
This plugin allows you to embed YouTube videos directly onto your WordPress site. As a restaurant owner, it’s important to have prospects share their experiences in your business, both good and bad. By using this plugin, they can share these videos by simply clicking on the link within your website.
These plugins for restaurants are easy to use and can help improve SEO and increase engagement for your website.
Is WordPress good for restaurants? Definitely!
Are you ready to bring your restaurant website to the next level with WordPress? We will create your WordPress website without a hassle. We offer a whole range of WordPress services, and we’re confident that we will help your business grow!
If you want to learn more about WordPress and your restaurant website, contact us now.